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class=\"apply-header-image-filters\"> <!-- ngInclude: 'views/pagetypes/cover-story/header'+doc.headerStyle+'.html' --><div ng-init=\"role='header'\" ng-include=\"'views/pagetypes/cover-story/header'+doc.headerStyle+'.html'\" class=\"ng-scope\"><!-- ngIf: role == 'header' --><header ng-if=\"role == 'header'\" data-role=\"header\" elementary=\"\" class=\"mod header header--cover header--cover-5 ng-scope\" data-minwidth=\"320 420 576 768 1024 1280\"> <img class=\"header__main-image ng-isolate-scope\" rbma-image=\"doc.mainImage\" src=\"https://media.redbullmusicacademy.com/assets/20170116_RBMA_Hashtag_1920x1080_clean_NEW.4a09b194.jpg?auto=format&amp;w=1280\"> <div class=\"headlines-wrap\"> <h1 class=\"headline-main type-sans-serif\">H∆SHTAG$, Season II</h1> <h2 class=\"headline-secondary type-sans-serif\" ng-bind-html=\"doc.subtitle | markdown\"></h2> </div> </header><!-- end ngIf: role == 'header' --> <!-- ngIf: role == 'related' --></div> <div class=\"body-wrap text-color-body\"> <!-- ngIf: doc.lead.length > 0 && doc.headerStyle != 3 && doc.headerStyle != 6 --> <!-- ngIf: doc.firstPublished || doc.authors.length --><h4 class=\"meta meta--cover type-sans-serif\" ng-if=\"doc.firstPublished || doc.authors.length\"> <!-- ngIf: doc.firstPublished --><div class=\"meta__date ng-binding ng-scope\" ng-if=\"doc.firstPublished\">February 14, 2017</div><!-- end ngIf: doc.firstPublished --> <!-- ngIf: doc.authors.length --><div class=\"meta__author ng-scope\" ng-if=\"doc.authors.length\">By <author-link authors=\"doc.authors\" class=\"ng-isolate-scope\"><!-- ngRepeat: author in authors --><span ng-repeat=\"author in authors\" class=\"ng-scope\"><!-- ngIf: authors.length > 2 && !$first --> <!-- ngIf: authors.length > 1 && $last --> <!-- ngIf: author.type == 'document' --><a class=\"underlined ng-scope ng-isolate-scope\" ng-if=\"author.type == 'document'\" rbma-lazy-title=\"\" slug=\"author.document.typeSlug.split(':')[1]\" pagetype=\"'author'\" href=\"/author/red-bull-music-academy\">Red Bull Music Academy</a><!-- end ngIf: author.type == 'document' --><!-- ngIf: author.type == 'name' --></span><!-- end ngRepeat: author in authors --></author-link></div><!-- end ngIf: doc.authors.length --> </h4><!-- end ngIf: doc.firstPublished || doc.authors.length --> <div rbma-blocks=\"doc.body\" blocks-name=\"'body'\" data-quote-type=\"sans-serif\" class=\"body text-layout--center type-sans-serif\"><div rbma-html-block=\"\" id=\"body-0\" block=\"block\" class=\"block block-html  ng-scope ng-isolate-scope\" ng-class=\"paramsClasses\"><div ng-bind-html=\"trustedMarkup\" class=\"ng-binding\"><a href=\"https://www.youtube.com/watch?v=videoseries\">Watch on YouTube</a></div></div><div rbma-text-block=\"\" id=\"body-1\" block=\"block\" class=\"block block-text style-normal ng-scope ng-isolate-scope\" ng-class=\"paramsClasses\"><div bind-compiled-html=\"block.text | markdown\"><p class=\"ng-scope\">As more and more of the global population comes of age online, the distinction between URL and IRL becomes increasingly hazy. We live in a world of open-source subcultures, where the hyper-local and the hyper-specific never stay that way for long. </p>\n\n<p class=\"ng-scope\">In <a href=\"https://daily.redbullmusicacademy.com/2013/03/hashtags-video-series\">Season I</a> of our popular mini-documentary series H∆SHTAG$, we looked at the most fascinating micro-genres emerging from the digital ether, from #tumblrwave to #cloudrap. Now, we’re focusing on what happens after a homebrewed music scene or movement becomes a global phenomenon. Who’s left standing once a trend has hit peak hype?</p>\n\n<p class=\"ng-scope\">For Season II of H∆SHTAG$, we travel to the source of four niche scenes that exploded over the past few years – gqom, health goth, kawaii and grime – to see what’s happened since you last paid attention and where they’re going next. Watch all four episodes below.</p></div></div><div rbma-text-block=\"\" id=\"body-2\" block=\"block\" class=\"block block-text style-normal ng-scope ng-isolate-scope\" ng-class=\"paramsClasses\"><div bind-compiled-html=\"block.text | markdown\"><h1 id=\"gqomhttpdailyredbullmusicacademycom201702gqomhashtagsfeature\" class=\"ng-scope\"><a href=\"https://daily.redbullmusicacademy.com/2017/02/gqom-hashtags-feature\">#Gqom</a></h1></div></div><div rbma-video-block=\"\" id=\"body-3\" block=\"block\" class=\"block block-video alignment-center ng-scope ng-isolate-scope\" ng-class=\"paramsClasses\"><!-- ngIf: videoID && !withOptions --><div class=\"video-frame ng-scope\" ng-if=\"videoID &amp;&amp; !withOptions\"> <!-- ngIf: !showPoster || !block.poster --> <div ng-init=\"showPoster = true\" ng-click=\"showPoster=false\"> <!-- ngIf: showPoster && block.poster --><div class=\"video-frame__poster has-video-play-button ng-scope\" ng-if=\"showPoster &amp;&amp; block.poster\"> <div class=\"fill-container ng-isolate-scope\" background-image=\"true\" rbma-image=\"block.poster\" style=\"background-image: url(&quot;https://media.redbullmusicacademy.com/assets/20170116_RBMA_Hashtag_1920x1080_Gqom_big_clean.5ed01272.jpg?auto=format&amp;w=700&quot;);\"></div> </div><!-- end ngIf: showPoster && block.poster --> </div> </div><!-- end ngIf: videoID && !withOptions --> <div class=\"figure__caption\" bind-compiled-html=\"block.video.caption|inlinemarkdown\"></div> <!-- ngIf: withOptions --></div><div rbma-text-block=\"\" id=\"body-4\" block=\"block\" class=\"block block-text style-normal ng-scope ng-isolate-scope\" ng-class=\"paramsClasses\"><div bind-compiled-html=\"block.text | markdown\"><h1 id=\"healthgothhttpdailyredbullmusicacademycom201702healthgothhashtagsfeature\" class=\"ng-scope\"><a href=\"https://daily.redbullmusicacademy.com/2017/02/health-goth-hashtags-feature\">#HealthGoth</a></h1></div></div><div rbma-video-block=\"\" id=\"body-5\" block=\"block\" class=\"block block-video alignment-center ng-scope ng-isolate-scope\" ng-class=\"paramsClasses\"><!-- ngIf: videoID && !withOptions --><div class=\"video-frame ng-scope\" ng-if=\"videoID &amp;&amp; !withOptions\"> <!-- ngIf: !showPoster || !block.poster --> <div ng-init=\"showPoster = true\" ng-click=\"showPoster=false\"> <!-- ngIf: showPoster && block.poster --><div class=\"video-frame__poster has-video-play-button ng-scope\" ng-if=\"showPoster &amp;&amp; block.poster\"> <div class=\"fill-container ng-isolate-scope\" background-image=\"true\" rbma-image=\"block.poster\" style=\"background-image: url(&quot;https://media.redbullmusicacademy.com/assets/20170116_RBMA_Hashtag_1920x1080_Health_Goth_big_celan.b2e35749.jpg?auto=format&amp;w=700&quot;);\"></div> </div><!-- end ngIf: showPoster && block.poster --> </div> </div><!-- end ngIf: videoID && !withOptions --> <div class=\"figure__caption\" bind-compiled-html=\"block.video.caption|inlinemarkdown\"></div> <!-- ngIf: withOptions --></div><div rbma-text-block=\"\" id=\"body-6\" block=\"block\" class=\"block block-text style-normal ng-scope ng-isolate-scope\" ng-class=\"paramsClasses\"><div bind-compiled-html=\"block.text | markdown\"><h1 id=\"kawaiihttpdailyredbullmusicacademycom201702kawaiihashtagsfeature\" class=\"ng-scope\"><a href=\"https://daily.redbullmusicacademy.com/2017/02/kawaii-hashtags-feature\">#Kawaii</a></h1></div></div><div rbma-video-block=\"\" id=\"body-7\" block=\"block\" class=\"block block-video alignment-center ng-scope ng-isolate-scope\" ng-class=\"paramsClasses\"><!-- ngIf: videoID && !withOptions --><div class=\"video-frame ng-scope\" ng-if=\"videoID &amp;&amp; !withOptions\"> <!-- ngIf: !showPoster || !block.poster --> <div ng-init=\"showPoster = true\" ng-click=\"showPoster=false\"> <!-- ngIf: showPoster && block.poster --><div class=\"video-frame__poster has-video-play-button ng-scope\" ng-if=\"showPoster &amp;&amp; block.poster\"> <div class=\"fill-container ng-isolate-scope\" background-image=\"true\" rbma-image=\"block.poster\" style=\"background-image: url(&quot;https://media.redbullmusicacademy.com/assets/20170116_RBMA_Hashtag_1920x1080_Kawaii_big_clean.3ab63ef9.jpg?auto=format&amp;w=700&quot;);\"></div> </div><!-- end ngIf: showPoster && block.poster --> </div> </div><!-- end ngIf: videoID && !withOptions --> <div class=\"figure__caption\" bind-compiled-html=\"block.video.caption|inlinemarkdown\"></div> <!-- ngIf: withOptions --></div><div rbma-text-block=\"\" id=\"body-8\" block=\"block\" class=\"block block-text style-normal ng-scope ng-isolate-scope\" ng-class=\"paramsClasses\"><div bind-compiled-html=\"block.text | markdown\"><h1 id=\"grimehttpdailyredbullmusicacademycom201702grimehashtagsfeature\" class=\"ng-scope\"><a href=\"https://daily.redbullmusicacademy.com/2017/02/grime-hashtags-feature\">#Grime</a></h1></div></div><div rbma-video-block=\"\" id=\"body-9\" block=\"block\" class=\"block block-video alignment-center ng-scope ng-isolate-scope\" ng-class=\"paramsClasses\"><!-- ngIf: videoID && !withOptions --><div class=\"video-frame ng-scope\" ng-if=\"videoID &amp;&amp; !withOptions\"> <!-- ngIf: !showPoster || !block.poster --> <div ng-init=\"showPoster = true\" ng-click=\"showPoster=false\"> <!-- ngIf: showPoster && block.poster --><div class=\"video-frame__poster has-video-play-button ng-scope\" ng-if=\"showPoster &amp;&amp; block.poster\"> <div class=\"fill-container ng-isolate-scope\" background-image=\"true\" rbma-image=\"block.poster\" style=\"background-image: url(&quot;https://media.redbullmusicacademy.com/assets/20170116_RBMA_Hashtag_1920x1080_grime_big_clean.983cc198.jpg?auto=format&amp;w=700&quot;);\"></div> </div><!-- end ngIf: showPoster && block.poster --> </div> </div><!-- end ngIf: videoID && !withOptions --> <div class=\"figure__caption\" bind-compiled-html=\"block.video.caption|inlinemarkdown\"></div> <!-- ngIf: withOptions --></div></div> <div class=\"body text-layout--center pt-xl\"><p class=\"block-text\"></p></div> <!-- ngIf: doc.mainImageCredit --><div class=\"body text-layout--center pt-xl\" ng-if=\"doc.mainImageCredit\"><p class=\"block-text\"><span class=\"type-s ng-binding\">Header image © Pulse Films / Red Bull Music Academy</span></p></div><!-- end ngIf: doc.mainImageCredit --> </div> </div> </article> <structured-story-data><div ng-bind-html=\"trustedHtml\" class=\"ng-binding\"><script type=\"application/ld+json\">\n  {\n    \"@context\": \"https://schema.org\",\n    \"@type\": \"Article\",\n    \"headline\": \"Watch All Episodes from Season II of Our H∆SHTAG$ Video Series | Red Bull Music Academy Daily\",\n    \"image\": \"https://media.redbullmusicacademy.com/assets/20170116_RBMA_Hashtag_1920x1080_clean_NEW.2c30b3bf.jpg?auto=format&w=800\",\n    \"datePublished\": \"2017-02-14T00:00:00Z\",\n    \"description\": \"What happens to music after the internet hype?\"\n  }\n  </script></div></structured-story-data>  </div></div></div>  <!-- ngIf: isPreview --> </div> <!-- ngIf: doc.additionalMarkup --></div> <notification><!-- ngIf: !waitingForScroll && !notification.dismissed && notification.data.showNotification --> <!-- ngIf: notification.sitsInline --></notification> <!--[if lt IE 9]>\n    <script src=\"scripts/oldieshim.16d1f762019.js\"></script>\n    <![endif]--> <script src=\"scripts/\"></script> <script src=\"scripts/\"></script> <script src=\"undefined?forceLang=en&amp;linkColor=999&amp;bgColor=000\"></script>  ","slug":"/2017/02/hashtags-season-two","metaImage":"20170116_RBMA_Hashtag_1920x1080_clean_NEW.2c30b3bf.jpg","description":"What happens to music after the internet hype?","relatedDocuments":[{"title":"H∆SHTAG$, Season I","teaserTitle":null,"teaserSubtitle":"Season I of our video series chronicling internet music","teaserImage":{"id":"601/963/952/RBMA_Hashtags_Header_980_520.jpg"},"slug":["hashtags-video-series"],"date":"2013-03-13T23:00:00Z","type":"story","firstPublished":"2013-03-13T23:00:00Z"},{"title":"Wiley Considers the New Ways of Grime","teaserTitle":"Wiley Considers the New Ways of Grime","teaserSubtitle":"","teaserImage":{"id":"P-20160618-00466_News.3c739469.jpg"},"slug":["wiley-locked-interview"],"date":"2016-09-05T10:01:44.727Z","type":"story","firstPublished":"2016-09-05T00:00:00Z"}],"data":{"videos":[{"schema":"video","video":{"url":"https://www.youtube.com/watch?v=ZUZIclf_mQ0&feature=youtu.be","service":"youtube","id":"ZUZIclf_mQ0","caption":""},"poster":{"id":"20170116_RBMA_Hashtag_1920x1080_Gqom_big_clean.5ed01272.jpg","size":[1920,1080],"mimetype":"image/jpeg"},"blockN":3},{"schema":"video","video":{"url":"https://www.youtube.com/watch?v=lkhWIOaHePo&feature=youtu.be","service":"youtube","id":"lkhWIOaHePo","caption":""},"poster":{"id":"20170116_RBMA_Hashtag_1920x1080_Health_Goth_big_celan.b2e35749.jpg","size":[1920,1080],"mimetype":"image/jpeg"},"blockN":5},{"schema":"video","video":{"url":"https://www.youtube.com/watch?v=YDZz4MFOQQU&feature=youtu.be","service":"youtube","id":"YDZz4MFOQQU","caption":""},"poster":{"id":"20170116_RBMA_Hashtag_1920x1080_Kawaii_big_clean.3ab63ef9.jpg","size":[1920,1080],"mimetype":"image/jpeg"},"blockN":7},{"schema":"video","video":{"url":"https://www.youtube.com/watch?v=O3LbrpaPN60&feature=youtu.be","service":"youtube","id":"O3LbrpaPN60","caption":""},"poster":{"id":"20170116_RBMA_Hashtag_1920x1080_grime_big_clean.983cc198.jpg","size":[1920,1080],"mimetype":"image/jpeg"},"blockN":9}],"transcripts":null,"video":null},"pageStyle":{"primaryTypeface":"sans-serif","secondaryTypeface":"sans-serif","bodyTypeface":"sans-serif","primaryColor":"#83dcf7","bodyColor":"#83dcf7","secondaryColor":"#000000"}}},"pageContext":{"pageTitle":"H∆SHTAG$, Season II","slug":"/2017/02/hashtags-season-two","id":"0e652967d217818549bf415bfa88ad15"}},
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